Senior Demand Generation & Lifecycle Marketing Specialist

TuxCare helps organizations secure, maintain, and extend the life of their Linux and open-source environments through Extended Lifecycle Support (ELS), SecureChain, and live patching.

We are hiring a hands-on, AI-first marketer to own the engine that turns leads into pipeline and customers into expansion revenue. You will build in HubSpot and use AI to do the work of a larger team, across inbound, outbound, nurture, and post-sale programs. Success is measured by qualified pipeline and expansion revenue, not activity.

Responsibilities

• Build and run inbound and outbound demand generation campaigns for ELS and SecureChain, targeting priority segments, personas, and accounts.

• Own lead nurturing in HubSpot, designing segmented, behavior-based nurture journeys and re-engagement programs that move leads to sales-ready.
• Design and manage lead scoring, qualification, and routing with Sales, including MQL and SQL definitions, handoff workflows, and follow-up SLAs.
• Drive customer lifecycle marketing, including onboarding, engagement, retention, cross-sell, and upsell, in partnership with Customer Success and Account Management.
• Use AI throughout the funnel: build AI agents and workflows for account research, enrichment, personalization at scale, predictive scoring, and campaign testing, with human review for quality and compliance.
• Measure and report on pipeline contribution, conversion, and expansion, and maintain HubSpot data quality, attribution, and dashboards.