PPC Specialist

Type: Full-time

Location: Remote

Pay: Up to $2500 Depending on experience

About the Opportunity

We are seeking an experienced PPC Specialist to manage paid advertising campaigns for a digital marketing agency

serving multiple clients. The ideal candidate is hands-on, analytical, organized, and comfortable balancing several

accounts while delivering measurable performance improvements.

Key Responsibilities

• Build, launch, monitor, and optimize paid search campaigns, primarily in Google Ads.

• Manage multiple client accounts, budgets, bidding strategies, audiences, and conversion goals.

• Conduct keyword research, write and test ad copy, and refine campaign structures.

• Analyze campaign performance using metrics such as CPA, ROAS, CTR, and conversion rate.

• Set up, validate, and troubleshoot conversion tracking and reporting as needed.

• Identify opportunities for landing-page improvements and coordinate with creative or web teams.

• Prepare clear client-facing performance reports and recommendations.

• Communicate proactively with internal team members about priorities, results, and blockers.