Marketing Content Creator

The Marketing Specialist supports the marketing team by creating, organizing, and executing marketing initiatives that promote reverse mortgage awareness and support sales outreach.
This entry-level role is ideal for a detail-oriented communicator who enjoys writing, staying organized, and learning new tools. The specialist will assist with content creation, campaign execution, CRM updates, and loan officer support, while gaining hands-on experience in a specialized and fast-growing segment of the mortgage industry.

Key Responsibilities

Content Creation

• Assist in writing and editing content for monthly emails, newsletters, and educational materials.
• Repurpose content for email, web, social, and print channels with guidance from senior marketing leadership.
• Draft basic educational materials such as FAQs, explainer sheets, and borrower or partner summaries.
• Support the creation of marketing assets used by loan officers and referral partners.
  Help maintain content version control and ensure materials reflect updated guidelines and compliance requirements.

Project & Campaign Support

• Support the setup, testing, and deployment of marketing campaigns within CRM and automation tools.
• Assist with tracking campaign performance and organizing reports for leadership review.
• Help maintain project timelines, content calendars, and asset inventories.
• Coordinate with creative, compliance, and operations partners to keep deliverables on schedule.

Loan Officer Support

• Assist with creating basic loan officer collateral, including email templates, social posts, and event resources.
• Respond to loan officer marketing requests with direction from senior team members.
• Help maintain the marketing library used by loan officers for outreach.
• Support field teams by ensuring materials are updated, compliant, and easy to access.

Campaign & Program Development (Overall Responsibilities)

• Assist with research on industry trends, competitor content, and audience behavior.
• Help organize marketing programs that support sales, product education, and consumer awareness.
• Prepare drafts and supporting materials for webinars, workshops, CE presentations, and advisor education initiatives.
• Ensure all materials follow compliance guidelines and brand standards.

Skills, Knowledge and Expertise

• 0–2 years of marketing, communications, or administrative experience. Experience in financial services is a plus but not required.
• Strong writing, editing, and organizational skills.
• Comfort using CRM and digital marketing tools (e.g., Salesforce, HubSpot, Total Expert, or similar).
• Ability to learn quickly and manage multiple tasks in a deadline-driven environment.
• Basic understanding of digital communication channels, including email, social, and web.
• Proficiency in Microsoft Office and willingness to learn additional platforms.

Benefits

• Above market salary
• HMO on Day 1 for principal and two dependents
• Government-mandated benefits
• Performance-based Incentives
• Quarterly Company Events
• 1,000 PHP De Minimis
• Equipment and software provided

Originally posted on Himalayas