Field Marketing Manager, AMER

Testlio · Remote in AMER

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<p><strong>Location:</strong> This is a 100% remote role open to those based in the United States. Preference is for candidates based in Eastern Timezone.&nbsp;</p> <h2>About the job</h2> <p>Testlio’s fully managed crowdsourced testing platform, powered by our proprietary intelligence technology - LeoAI EngineTM, integrates expert, on-demand testers directly into your release process. Ship faster and more confidently with global coverage across 600,000+ devices, 800+ payment methods, 150+ countries, and 100+ languages. To learn more, visit <a href="https://testlio.com/">testlio.com</a>.</p> <p>We are hiring a Field Marketing Manager to serve as the critical strategic bridge between Marketing and our high-performing Sales team. In this high-impact role, you will take end-to-end ownership of planning and executing major conference experiences, regional customer events, and targeted multi-channel Account Based Marketing programs that drive pipeline across our highest-priority enterprise accounts. Reporting directly to the Chief Marketing Officer, your operational rigor, creative storytelling, and sales-first partnership will directly expand Testlio’s commercial footprint.</p> <h3><strong>Why will you love this job?</strong></h3> <ul> <li><strong>Drive high-visibility revenue impact:</strong> You will lead high-touch field marketing and bespoke ABM programs that directly generate qualified enterprise opportunities, partnering closely with an agile, AI-forward team where your strategic ideas translate into measurable commercial growth.<br><br></li> <li><strong>Full ownership and creative freedom: </strong>From designing interactive booth experiences at major industry summits to executing personalized account campaigns for Fortune 500 prospects, you have the autonomy to test, build, and scale world-class engagement playbooks.</li> </ul> <h3><strong>Why will you love being a part of Testlio?</strong></h3> <ul> <li><strong>Great Culture</strong>: Testlio is a female-founded company, and half of our team identifies as women. We’re proud of our <a href="https://testlio.com/culture/">inclusive, purpose-driven culture</a> where people genuinely enjoy collaborating. As part of our team (we call ourselves TestLions), you’ll help create exceptional digital experiences for our customers, while also contributing to our freelance network.</li> <li><strong>Remote Work</strong>: Our culture is built around remote work. We’ve created systems to allow us to successfully work together asynchronously as a <a href="https://testlio.com/blog/building-a-strong-culture-remotely/">fully remote and globally distributed team</a>. Testlio provides the tools and guidance for everyone to succeed in their careers in a fully remote setting. Our working style encourages everyone to make decisions, communicate effectively, and work at a sustainable pace.&nbsp;</li> <li><strong>Investment in You</strong>: Your growth and well-being matter to us. You’ll have flexible paid time off—including national holidays, personal days, and sick days—plus stock options so you can grow with Testlio. We also provide a $300 annual learning stipend to support your personal and professional development.</li> <li><strong>Winning Business</strong>: Testlio is growing, profitable, and cash-strong. We are leading our industry with <a href="https://testlio.com/customers/">exceptional clients</a> who provide us with a high NPS score and a 4.7 rating on G2. Our business model is global, enterprise, and subscription-based. Several of our largest clients have been with us for 7+ years, and many spend $500K+/year with Testlio.&nbsp;&nbsp;</li> </ul> <h3><strong>What would your day look like?</strong></h3> <ul> <li>Lead end-to-end strategy, budget, vendor management, logistics, and creative execution for major industry conferences and intimate regional prospect gatherings (dinners, roundtables, and VIP experiences).</li> <li>Design and deploy targeted, personalized multi-channel ABM campaigns for high-priority enterprise accounts in close collaboration with Sales and Product Marketing.</li> <li>Partner with Sales to craft pre-event outreach, trackable onsite engagement workflows (lead capture, QR codes, booth meetings), and rapid post-event follow-up sequences.</li> <li>Develop and maintain campaign assets, landing pages, digital registration flows, and sales enablement collateral using modern marketing automation tools.</li> <li>Track and report on pipeline contribution, account engagement, qualified meeting conversion, and event ROI using HubSpot, Salesforce, and analytics platforms.</li> <li>Partner with RevOps to optimize lead routing, campaign attribution, and scalable processes that support repeatable go-to-market motions.</li> </ul> <h3><strong>What do you need to succeed?</strong></h3> <p><strong>Technical Skills</strong></p> <ul> <li>5+ years of demonstrated experience in B2B field marketing, event management, and Account-Based Marketing (ABM) within SaaS, technology, or enterprise tech-enabled services.</li> <li>Proven track record of managing end-to-end logistics, vendor contracts, budgets, and pre/post-event marketing for major exhibited conferences and executive roundtables.</li> <li>Hands-on proficiency with CRM and marketing automation platforms, specifically HubSpot and Salesforce, to manage campaigns, lead routing, and pipeline reporting.</li> <li>Demonstrated ability to measure program performance, track multi-touch attribution, and evaluate ROI and downstream pipeline conversion.</li> <li>Familiarity with enterprise ABM and intelligence platforms (e.g., 6sense, Demandbase, or similar intent data tools) and modern event platforms.</li> <li>Experience leveraging generative AI tools to accelerate research, personalization, and campaign workflow efficiency is preferred.</li> </ul> <p><strong>Human Skills</strong></p> <ul> <li>Strong sales-first orientation: You proactively anticipate sales needs, communicate with empathy, and take genuine pride in empowering sellers to succeed.</li> <li>High ownership and initiative: You independently identify opportunities, manage complex cross-functional timelines, and ensure critical details never fall through the cracks.</li> <li>Exceptional communication and storytelling: You articulate value propositions clearly across written, verbal, and visual formats to engage executive-level audiences.</li> <li>Cross-functional collaboration: You build trusted working relationships across Sales, Marketing, and RevOps, fostering alignment around shared revenue goals.</li> <li>Adaptability and calm execution: You remain organized, solution-focused, and composed when navigating fast-paced changes and on-site event logistics.</li> <li>Continuous growth mindset: You welcome feedback, experiment with innovative marketing approaches, and continuously refine processes to elevate results.</li> </ul> <h3><strong>What is the application process?</strong></h3> <p>At Testlio, we aim to hire individuals who are excited about their role, thrive in a fully remote environment, and have strong long-term potential with our team. Because we are a fully distributed company, our interview process includes conversations with several team members so you can get a well-rounded understanding of the role, the people you’ll work with, and how we collaborate. As a result, our interview process typically takes 3–4 weeks to complete.&nbsp;</p> <p><strong>Interview Process:</strong></p> <ul> <li>Application</li> <li>Recruiter interview</li> <li>~ # Team and Stakeholder interviews</li> <li>Reference checks&nbsp;</li> <li>Offer &amp; background check</li> </ul> <h3><strong>Diversity and Inclusion</strong></h3> <p>Testlio is an equal-opportunity employer deeply committed to creating an inclusive environment for people of all backgrounds and identities. We are female-founded, and 46% of our team members identify as women. For more information, see the <a href="https://testlio.com/diversity-equity-and-inclusion/">DEI section </a>of our website.</p> <p>#LI-REMOTE</p>

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