Head of Growth & Revenue

Head of Growth & Revenue

Senior E-Commerce & CPG Growth Strategist

Employment Type: Full-Time (40 hours/week)

Work Arrangement: Remote

Schedule: U.S. Business Hours – 4–5 hours of daily overlap with Arizona Mountain Standard Time (MST, UTC−7).

About US

Talent Global is a global recruitment partner connecting exceptional remote professionals with fast-growing international companies. We specialize in connecting top talent with opportunities across marketing, growth, e-commerce, and technology.

About the Client Company

Our client is a fast-growing, female-founded consumer wellness brand specializing in innovative wearable vitamin patches designed to make everyday wellness simpler and more accessible.

The company operates across multiple sales channels, including direct-to-consumer e-commerce, Amazon, retail, and strategic partnerships, with an expanding product portfolio and ambitious growth plans.

About the Role

We are looking for a commercially minded, data-driven Head of Growth & Revenue to lead the company's overall revenue growth strategy.

This is a senior leadership position for someone who understands how to scale CPG and DTC consumer brands, identify high-impact revenue opportunities, and translate business data into measurable growth strategies.

You will work directly with the Founder & CEO, taking ownership of revenue performance across multiple channels, including Shopify, Amazon, wholesale, retail, affiliates, and new product launches.

This is not a hands-on social media or paid advertising execution role. Instead, you will be responsible for setting strategic priorities, leading growth initiatives, coordinating specialists, and ensuring that marketing and commercial efforts translate into profitable revenue.

Key Responsibilities

• Develop and lead the company's overall revenue growth strategy across DTC, Amazon, wholesale, retail, affiliates, and new product launches.
• Drive customer acquisition strategies across Meta Ads, Google Ads, TikTok, creator partnerships, affiliates, and organic channels.
• Develop customer retention strategies to increase repeat purchases, subscription adoption, customer loyalty, and lifetime value (LTV).
• Analyze and optimize the Shopify customer journey, including conversion rates, landing pages, product pages, checkout performance, upsells, bundles, and average order value (AOV).
• Identify product positioning, merchandising, promotional, and pricing opportunities based on sales data and customer behavior.
• Lead commercial planning and revenue forecasting for new product launches and new SKUs.
• Coordinate and manage growth specialists, agencies, and external partners across paid media, email/SMS, creative, and affiliate marketing.
• Build and maintain revenue dashboards and performance reporting systems to track KPIs such as CAC, ROAS, MER, conversion rate, AOV, LTV, repeat purchase rate, and contribution margin.
• Identify opportunities to expand sales channels, strategic partnerships, marketplaces, and retail distribution.
• Lead weekly revenue performance reviews, evaluate results against targets, identify growth opportunities, and prioritize experiments based on profitability and business impact.
• Work closely with the Founder & CEO to establish revenue goals, growth priorities, and long-term commercial strategies.

Requirements

• 6+ years of experience in e-commerce, growth marketing, revenue strategy, or commercial growth roles.
• Proven experience scaling physical consumer product brands, ideally within CPG, wellness, beauty, supplements, or lifestyle industries.
• Strong knowledge of Shopify and the DTC e-commerce customer journey.
• Demonstrated success driving revenue growth while maintaining a strong focus on profitability, customer acquisition costs, and retention.
• Solid working knowledge of Meta Ads, Google Ads, Klaviyo, email/SMS marketing, affiliate marketing, and conversion rate optimization.
• Strong analytical skills and the ability to translate marketing and sales performance data into actionable growth strategies.
• Experience planning and leading product launches, including revenue forecasts, channel strategies, and performance measurement.
• Experience managing or coordinating marketing teams, external specialists, agencies, or strategic partners.
• Strong financial understanding, including gross margin, contribution margin, CAC, ROAS, and customer lifetime value (LTV).
• Experience building revenue forecasts, performance dashboards, and structured growth roadmaps.
• Excellent English communication skills, with the ability to confidently present strategic recommendations and business insights to executive leadership.
• Ability to work independently, prioritize initiatives, and take ownership of measurable business outcomes.

Important: Candidates must be able to provide concrete examples of brands they have personally helped grow, including starting revenue, ending revenue, timeframe, key growth strategies implemented, and how profitability was considered.

Nice to Have

• Experience scaling consumer brands from approximately $1M to $5M+ in annual revenue.
• Experience growing Amazon marketplaces, wholesale accounts, and omnichannel CPG businesses.
• Experience scaling subscription-based or replenishment-focused products.
• Familiarity with Shopify Analytics, GA4, Klaviyo, TikTok Shop, Faire, and attribution/reporting tools.
• Experience with specialty retail, creator-driven commerce, and strategic partnerships.
• Understanding of inventory planning, product launch economics, and promotional impact on profit margins.
• Experience using AI tools for growth research, analytics, experimentation, and workflow optimization.

What We're Looking For

We are looking for a strategic growth leader who understands the full commercial picture of a consumer brand, not just individual marketing channels.

The ideal candidate is analytical, commercially driven, proactive, and comfortable working directly with a founder in a fast-paced environment. Someone who can identify where the biggest growth opportunities are, build a clear strategy, lead execution through a team, and take accountability for measurable revenue results.

This is a full-time, long-term, exclusive opportunity. We are not looking for freelance consultants, fractional advisors, or agency strategists. The selected candidate will be fully dedicated to the company, working 40 hours per week with 4–5 hours of daily overlap with Arizona Mountain Standard Time (UTC−7).

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