Coordinator, Brand Commercialization

BUILD SOMETHING BIGGER THAN YOURSELF

The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with the following business segments: Disney Entertainment, ESPN, Disney Parks, and Experiences and Products. From humble beginnings as a cartoon studio in the 1920s to its preeminent name in the entertainment industry today, Disney proudly continues its legacy of creating world-class stories and experiences for every member of the family. Disney’s stories, characters and experiences reach consumers and guests from every corner of the globe. With operations in more than 40 countries, our employees and cast members work together to create entertainment experiences that are both universally and locally cherished.

How will you contribute to our magical experience?

The Coordinator Brand Commercialization (Star Wars and Marvel) plays a key role in the development and execution of Americas strategies & franchise initiatives, with the goal of driving licensing business & consumer engagement. Our Brand Commercialization team collaborates with partners across Disney Licensing including content partners, category and retail teams, marketing, PR, and other key stakeholders across Disney Consumer Products to drive retail sales across the Americas region.

The Coordinator, Brand Commercialization will be responsible for:

• Support development of brand plans, brand commercialization update decks, and brand direction documents.
• Support updates for internal and external partners by coordinating data collection.
• Identify additional product opportunities in partnership with brand, licensing, category, retail and sales teams.
• Assist with brand approvals and clearances.
• Apply brand standards consistently to protect brand integrity across the Americas.
• Support marketing and brand review process with cross functional partners including reviewing submissions, relaying feedback and elevating to appropriate teams.
• Manage OPA/Marketing submissions including review and approvals of consumer facing marketing and retail assets from licensees and retail partners, ensuring they meet brand guidelines.
• Support Marketing and PR with timely review of press releases, marketing activation submissions, collateral, copy, and content.
• Support development, maintenance and distribution of brand tools including brand plans, pitch decks, trend sheets, and presentations.
• Support regional programs by tracking and reporting region activity.
• Taskforce meeting coordination including Agenda generation, recap notes/action steps, follow ups.
• Manage approval workflows, systems, and timelines, escalating when work is tracking off schedule or needs additional review.
• Look for ways to improve processes and use systems more efficiently.
• Other tasks as needed.
  
  
  

What we need from you to be part of this story:

• Degree in Marketing or related careers.
• Trilingual advanced proficiency in Portuguese, Spanish and English.
• 2+ years of brand, franchise, business and/or marketing experience.
• Proficient in Keynote, Microsoft Office, Asset management software, and design software such as Canva.
• Exceptional organizational & project management skills, with keen attention to detail.
• Ability to prioritize & manage multiple deadlines.
• Outstanding communication and collaboration skills.
• Ability to create and present engaging presentation skills. Presentation experience to large groups.
  
  
  

Additional Information:

At Disney, we believe it takes great people to create the memorable experiences, products and services our consumers know and love. We are a team of storytellers and hire under equal opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, disability and gender identity. We foster a corporate culture of belonging and inclusiveness, which empowers our staff and company to thrive. At Disney, everyone has the opportunity to speak up and participate, grow and share ideas.

“You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality.” Walt Disney Show more Show less