Product Manager (Identity Products)

Join Equifax as a Product Manager within our Sydney-based Fraud and Identity team. In this pivotal role, you will leverage our $3 billion cloud-native investment to shape the strategy and execution of our identity and fraud portfolio, enabling national-scale digital trust while modernising our platforms to solve the region's most pressing regulatory and security challenges.

You will join a high-velocity team focused on utilising our cloud-native Data Fabric to deliver market-leading identity solutions. This position sits at the intersection of product innovation and regulatory leadership during a period of significant national policy reform.

What You’ll Do

• Market Opportunity Assessment: Drive market understanding through research into customer needs and identity trends to identify high-potential growth opportunities.
• Competitive Evaluation: Evaluate the competitive landscape to articulate opportunities for competitive advantage within the identity and fraud sector.
• Market Validation: Conduct testing of identity concepts with existing and prospective customers to validate product hypotheses and "Voice of Customer."
• Product Definition: Drive the identification of new opportunities and define requirements based on market needs, including "build, buy, or partner" decisions.
• Commercial Strategy: Facilitate the development of commercial models, packaging, and pricing to ensure the identity portfolio's success.
• Strategy & Planning: Communicate the product vision and develop business cases and roadmaps aligned with ANZ strategic priorities.
• Objective Tracking: Monitor attainment of identity-specific objectives through KPIs to ensure alignment with business goals.
• Delivery & Launch: Write precise requirements and collaborate with technical management to oversee the end-to-end development lifecycle.
• Growth & Portfolio Management: Track performance against revenue and margin targets to ensure the commercial success of your identity products.
• Lifecycle Decisions: Analyse data to drive key decisions, including product enhancements or the decommissioning of legacy identity services.
  
  

What Experience You Need

• 5+ years of product management experience within a product-led organization, ideally in Financial Services or Data & Analytics.
• Demonstrated experience leading a product roadmap and strategy for a high-visibility platform or ecosystem.
• Proven experience in writing detailed product requirements focusing on business value and ROI using tools like Aha, JIRA, or Confluence.
• Demonstrated ability to coordinate efforts effectively within a matrixed corporate environment.
• Demonstrated understanding of delivering cloud-based products (SaaS) and cloud infrastructure models.
• Practical experience applying Design Thinking principles for innovation, including empathy mapping and prototyping.
• Experience utilizing Agile methodologies or formal project management frameworks to drive delivery.
  
  

What Could Set You Apart

• Direct professional exposure to Identity, Fraud, or KYC/AML solutions and their associated verification workflows.
• Familiarity with regional regulatory frameworks such as the Digital ID Act 2024 or TDIF accreditation.

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